Volumise lacklustre locks with the VIRTUE Volumising Primer. This lightweight spray adds body to limp strands, building texture to help the hair appear thicker. A primer to your other hair treatments, this weightless formula volumizes strands without leaving any stickiness or build up. Enriched with the brand’s signature Alpha Keratin 60ku® protein, the formula helps to reinforce the hair’s natural barriers, strengthening and repairing brittle strands. This protein also safeguards the hair against heat damage and environmental aggressors, keeping the hair healthy and lustrous. Transform your locks with this nourishing formula.

Paraben-free. Vegan.

Colour-safe.

Alcohol Denat., Aqua (Water, Eau), Propylene Glycol, Polyurethane-1, Alpha Keratin, Panthenol, Hydrolyzed Soy Protein, AMP-Isostearoyl Hydrolyzed Wheat Protein, Ethylhexylglycerin, Tocopherol, Parfum (Fragrance), Phenoxyethanol, Potassium Sorbate, Citral, Hexyl Cinnamal, Limonene, Linalool.

Ingredients:
  • Alcohol Denat., Aqua (Water, Eau), Propylene Glycol, Polyurethane-1, Alpha Keratin, Panthenol, Hydrolyzed Soy Protein, AMP-Isostearoyl Hydrolyzed Wheat Protein, Ethylhexylglycerin, Tocopherol, Parfum (Fragrance), Phenoxyethanol, Potassium Sorbate, Citral, Hexyl Cinnamal, Limonene, Linalool.

Brand:
  • VIRTUE
Volume:
  • 150ml
Size:
  • Full Size
Directions:
  • Spray on damp or dry hair, section by section targeting the roots through mid-shaft. Use heat and style as usual for maximum volume and memory.

VIRTUE Volumising Primer 150ml

NZD 47.25

RRP: NZ$63.00

NZ$47.25

Save: NZ$15.75

Quantity

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VIRTUE Recovery Duo Shampoo and Conditioner 14ml
VIRTUE Recovery Duo Shampoo and Conditioner 14ml Worth NZ$3.88

Save 25% + Free Gift

Free Virtue Recovery Duo Shampoo & Conditioner when you spend $100 on brand! Gift automatically applies to cart once minimum spend is reached after discounts - only while stocks last.
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VIRTUE Recovery Duo Shampoo and Conditioner 14ml
VIRTUE Recovery Duo Shampoo and Conditioner 14ml Worth NZ$3.88
Save 25% + Free Gift
Free Virtue Recovery Duo Shampoo & Conditioner when you spend $100 on brand! Gift automatically applies to cart once minimum spend is reached after discounts - only while stocks last.
SHOP NOW

Volumise lacklustre locks with the VIRTUE Volumising Primer. This lightweight spray adds body to limp strands, building texture to help the hair appear thicker. A primer to your other hair treatments, this weightless formula volumizes strands without leaving any stickiness or build up. Enriched with the brand’s signature Alpha Keratin 60ku® protein, the formula helps to reinforce the hair’s natural barriers, strengthening and repairing brittle strands. This protein also safeguards the hair against heat damage and environmental aggressors, keeping the hair healthy and lustrous. Transform your locks with this nourishing formula.

Paraben-free. Vegan.

Colour-safe.

Alcohol Denat., Aqua (Water, Eau), Propylene Glycol, Polyurethane-1, Alpha Keratin, Panthenol, Hydrolyzed Soy Protein, AMP-Isostearoyl Hydrolyzed Wheat Protein, Ethylhexylglycerin, Tocopherol, Parfum (Fragrance), Phenoxyethanol, Potassium Sorbate, Citral, Hexyl Cinnamal, Limonene, Linalool.

Ingredients:
  • Alcohol Denat., Aqua (Water, Eau), Propylene Glycol, Polyurethane-1, Alpha Keratin, Panthenol, Hydrolyzed Soy Protein, AMP-Isostearoyl Hydrolyzed Wheat Protein, Ethylhexylglycerin, Tocopherol, Parfum (Fragrance), Phenoxyethanol, Potassium Sorbate, Citral, Hexyl Cinnamal, Limonene, Linalool.

Brand:
  • VIRTUE
Volume:
  • 150ml
Size:
  • Full Size
Directions:
  • Spray on damp or dry hair, section by section targeting the roots through mid-shaft. Use heat and style as usual for maximum volume and memory.

Customer Reviews

Overall Rating : 5.0 / 5 (1 Reviews)
  • 1 5 star reviews
  • 0 4 star reviews
  • 0 3 star reviews
  • 0 2 star reviews
  • 0 1 star reviews

Top Customer Reviews

Where reviews refer to foods or cosmetic products, results may vary from person to person. Customer reviews are independent and do not represent the views of The Hut Group.

Best columnist ever

It’s not cheap but this spray gives more volume than any product I’ve ever tried - & I’ve bought at least 20 different brands over the years. It’s easy to apply, there’s no or very little fragrance and no sticky residue. My hair looks as voluminous as it did 30 years ago.

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