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Loreal Professional

All Loreal Professional Products

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Loreal Professional

An Industry Leader in Haircare and Colour

Perhaps one of the world's longest-running haircare and colour brands, L'Oreal Professional have been a major player in the industry since 1909. With over a hundred years worth of experience, the team at L'Oreal Professional have always been at the forefront of innovation, creating products and trends as they're on the cusp of popularity. Often ushering in the season's hottest styles, they are featured in fashion spreads and runway shows, on red carpets and on TV and movie screens. No other name has more weight to it in the haircare world than L'Oreal.

Beloved by hairdressers and stylists around the globe, this company no longer has a 'cult' following--they are simply the go-to brand when it comes to affordable yet high quality haircare solutions. Whether you're a customer attempting to maintain your in-salon look from home, or you're a professional yourself, looking for the best products for your clients, L'Oreal will always be a name thrown into the mix, and will often come out on top. With the belief that hair is the fashion accessory of today, worn to reflect the personality of the individual, L'Oreal know that your crowning glory must be taken care of.

Founded on the latest technology and always at the forefront of new innovations, L'Oreal Professional products are key to maintaining hair health whilst still expressing yourself, whether that be through colour or style. The first avenue L'Oreal Professional went down when starting up was colour--in fact, L'Oreal are often credited as the company that helped market hair colour to the masses. They're also responsible for creating the first-single process hair colour, accomplished in 1929.

Now, over 100 years on, L'Oreal Professional have a variety of ranges suited to every hair type and concern. Perhaps the most beloved is the Serie Expert line, designed to help clients maintain their salon results in between visits. Professionals adore this range, as it is affordable for all clients and really works to upkeep both colour and hair health--many salons around the world recommend the L'Oreal Professional Serie Expert products to their customers. By acting on a molecular level, Serie Expert products are able to strengthen and protect the 3 key zones found within each strand of hair. By following a Serie Expert program, you're sure to have stunning, healthy hair even when it's been a few weeks since your last visit to the salon. The long-lasting results of these products are unbelievable. 

Along with the Serie Expert range, which then delves into an array of different ranges suited to every hair type, colour and concern, L'Oreal have made waves with the launch of their Steampod. The Steampod device, now reinvented for even better results, is an at-home straightening and treatment device that delivers results that last far longer than your typical straightening iron. The professional quality of this device ensure your hair will remain healthy and luscious-looking, without incurring any damage--in fact, this product actually works to repair that damage, whilst smoothing hair and reducing frizz. This reinvention of the Steampod also gives users the ability to create stunning curls and waves, meaning that you'll be able to step out in style with whatever look you please. The ease of use behind this product is unbelievable, and has had customers talking since its release.

If you've never used L'Oreal Professional, it's about time you did--jump on the bandwagon and experience the difference that sets the world's favourite haircare brand apart from the rest. L'Oreal Professional products are available from RY at up to 30% off. Lowest Price Guaranteed + Free Shipping Australia-Wide Over $99. 

Check out the video below to see how L'Oreal Professional can repair damaged hair.

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